The Memory Tomato.

Fan Hua's entrepreneurial journey uniquely blends 16 years of IT industry experience with her innate artistic sensibility, forging a distinctive path in business exploration.

Her father served as the founding director of the Haidong Cultural Center in Qinghai Province, dedicated to promoting multi-ethnic music, dance, painting, intangible cultural heritage and folk traditions. Her mother was a well-known local TV host. Imprinted with this distinctive cultural heritage, Fan Hua carried her artistic legacy throughout her IT career. In 2015, she made the bold decision to pioneer cultural-tech entrepreneurship, establishing Baozhen Art, an online art trading platform.

Something Sweet: From concept to new lifestyle aesthetics brand

In 2019, Fan Hua and her team launched Something Sweet, a new lifestyle aesthetics brand. Rejecting trend-chasing, the brand champions origin-tracing principles and rigorous quality control. It crafts premium lifestyle products enhanced by aesthetic vision, emotional resonance, content value and IP collaboration. Curated collections span nourishing food and beverages, home essentials, sustainable fashion, functional cosmetics, specialty workshops and creative customizations.